Partnering Eros for success

Blockbuster opening of Eros Internationals PARTNER

Grosses over Rs. 42 Crores across 900 plus screens worldwide in opening weekend

Mumbai, 24^th July 2007: Eros International, the leading global player in the Indian entertainment sector, announced a stupendous opening of the Salman Khan Govinda starrer Partner directed by ace comedy director David Dhawan. The film has become a runaway box office success grossing over Rs. 42 crores worldwide in just its opening weekend.

With the film releasing across an impressive 900 plus screens globally and as many as 14 -16 shows daily planned at some multiplexes, Eros International is looking forward to an excellent run of the rib tickling comic caper at the box office.

Sunil Lulla, Director and President India, Eros International Plc said: We are delighted with the audience reactions to Partner. There has been an excellent response to the superb chemistry between the first time pairing of the lead actors and David Dhawans inimitable sense of humour, making them the perfect ingredients for a smash hit comedy .

Produced by Sohail Khan and K Sera Sera, Partner comes through a major output deal signed by Eros with K Sera Sera last year. With Partner, Eros International continues its successful line up of blockbusters releases with a major release practically every fortnight. After the success of the critically acclaimed Othello inspired Omkara, Salaam-E-Ishq,Eklavya, Provoked, Namastey London, Cheeni Kum etc, Eros has other releases in the run up to August 2007 including Gandhi My Father and Heyy Babyy.

About Eros International plc

Eros International plc is a well-established global player in the fast-growing Indian media and entertainment arena. Being vertically integrated means that Eros not only produces and commissions films like studios but it also distributes/exploits films across formats globally via cinemas, home entertainment, television formats and new media.

Established in 1977, Eros International has three decades of market leadership in creating a global platform for Indian cinema. The company operates in over 50 countries with worldwide offices in India, UK, USA, Dubai, Australia, Fiji and Isle of Man. It has built a successful business model around the release of 30-40 new films every year and the exploitation of a film library containing more than 1,300 titles, making it one of the largest content owners in the business.

Global Distribution, Motion Pictures, Music, Home Entertainment, e-Television, New Media and Animation are the main Strategic Business Units of Eros.

Eros enters its 30th year in the business with the Vision of consolidating the fragmented industry, the Strategy of operating a vertically integrated business model and the Motto of Powering Indian Cinema.